Ten social media mistakes to avoid
As with any business activity, the use of social media needs to be carefully planned. A social-media marketing campaign requires objectives, strategies, realistic allocation of time and money, and a clear understanding of why you are doing it. In particular, you need to be aware of the potential pitfalls, of which these are the ten basic ones. There are others, of course, but if you avoid this lot, you will be doing OK. Failing to set concrete and relevant objectives It seems